Changemakers
In honor of International Women’s Day, we launched the Changemakers campaign, a social media-forward initiative celebrating trailblazers in primary care, mental health, and reproductive health.
Highlighting their incredible impact, the campaign reached new heights when it was featured on the Nasdaq screen in Times Square.
Performance Highlights
26 million cross-network impressions
440,000 cross-network engagements
12k net audience growth
Collaborators
Content & Co-Producer: Gabrielle Wooden
Co-Producers: Deborah Singer, Carolyn Witte, Kathrine Mann
Illustration & Graphic Design: Tiff Jan, Tessa Millhollin
Changemakers:
Jannine Versi, Co-Founder & COO of Elektra Health
Toyin Ajayi, Co-Founder & CEO City Block Health
Liana M. Douillet Guzmán, CEO of Folx Health
Solome Tibebu, CEO of Behavioral Health Tech
Anu Menon, Executive Director of Oasis for Girls
April Koh, Founder & CEO Spring Health
Halle Tecco, Founder of CoFertility
Kiki Freedman, Co-Founder & CEO of Hey Jane Health
Erica Chidi, Co-Founder & CEO of Loom HQ